Focus less on immediate profits, and more on cultivating healthy relationships with customers Good business is a long game, and one of the most important indicators that you’re doing it right is your customer lifetime value (CLV). With it, you steer away from too much emphasis only on short-term (i.e. monthly or quarterly) profits, opting […]
The post The long game: A crash course in customer lifetime value appeared first on e27.
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The post The long game: A crash course in customer lifetime value appeared first on e27.
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