Tuesday, February 28, 2017

Are subsidies the key to occupying the bike-sharing market in China?

Subsidies helped Didi Chuxing grow to dominance, but it also created a business-model that is burning cash like firewood. Should bike-sharing follow? History is repeating itself in China’s tech sector, as Mobike and the Didi-backed ofo have started a subsidy race. This is arguably the biggest struggle of its kind in terms of user numbers […]
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