This is the first such deal to go through in 2016. Others will likely follow Offline marketing service provider Spearhead Integrated Marketing Communication Group has finished its acquisition of Smaato for US$148 million this week, completing a process announced in June. It’s Spearhead’s first such foray into the US. Significantly, of multiple American adtech companies...
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The post Beijing-based Spearhead acquires San Francisco ad platform Smaato for US$148M appeared first on e27.
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