Mobile content and services developer takes over global engagement-driven agency to improve monetisation through targeted and measurable campaigns * Publicly-listed Philippine company Xurpas, a developer of mobile services and digital content, has acquired 100 per cent of Art of Click for US$45 million. Headquartered in Singapore, Art of Click is a technology-driven media agency*that develops...
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The post Xurpas to optimise mobile ad reach with US$45m Art of Click acquisition appeared first on e27.
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